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Thursday, March 8

My Interviews with the Wall Street Journal

I was interviewed by Joseph Walker of the Wall Street Journal for two articles. The first, Young Job Seekers Turn to Smartphones, was prompted by GE's results through PotentialPark:

Some companies are already onto the trend. AT&T Inc. has offered mobile tools for job-seekers since 2009. When users click on the company's careers site from their smartphones, it identifies their device and directs them to a page designed for that phone. The company uses location-aware technology to return the job listings nearest to the user, said Jennifer Terry, director of staffing strategic initiatives.General Electric Co. is in the process of developing a GE Careers iPad app that will be available later this year, said Michael Tresca, who leads the company's online recruiting efforts.

The second, The Coming Revolution in Mobile Job Hunting, was about mobile devices and how they're used by candidates to search for jobs:

Other companies have focused on developing download-able applications. In addition to the mobile-optimized job pages it launched over a year ago, General Electric is in the process of developing a GE Careers app that will be available in the iTunes app store later this year, said Michael Tresca, who leads the company's online recruiting efforts. He predicts that the company's recruiting will increasingly take into account the growing popularity of smartphones. "In the future we're going to have to provide more and more mobile access," Tresca says.

posted by Mike Tresca at 6:52 AM

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