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Tuesday, August 30

I'm in a GE Video

Yeah, that's me.

posted by Mike Tresca at 10:46 PM | 0 comments

Want more? Please consider contributing to my Patreon; Follow me on Facebook, Twitter, Google+, and the web; buy my books: The Evolution of Fantasy Role-Playing Games, The Well of Stars, and Awfully Familiar.

Friday, August 26

PR News LinkedIn Webinar - How to Use LinkedIn as a Powerful PR Tool

On Thursday, September 22, 2011, 1:30 - 3:00 p.m. EST, I will be a panelist on a discussion about LinkedIn!

LinkedIn is a powerful PR tool to increase brand awareness and build a community of clients, customers and stakeholders. While you may use the site for personal networking, many PR professionals may not be leveraging the platform’s features to find potential employees, share news about your organization or discover new clients.

This Webinar will provide the tactics that you need to expand your knowledge of LinkedIn’s PR applications, and become a digital leader for your organization. Our panel of experts will show you how to use this powerful platform to build and engage a community, raise brand awareness and interact with the media. You’ll learn how to use LinkedIn to connect with potential clients, get your message heard, increase engagement and drive traffic to your Web site.

After just 90 minutes, you’ll have a better understanding of how to use LinkedIn as part of your everyday communications initiatives. In this Webinar, you’ll learn how to:

Build a powerful profile for your brand

Optimize your company profile with keywords and phrases

Identify and connect with key influencers

Create and manage a group for your clients, customers and stakeholders

Participate in LinkedIn Answers to establish thought leadership

Integrate content from Twitter, blogs and other social media platforms to your LinkedIn profile

Build and maintain relationships with journalists

Use crowd sourcing techniques to test new products or services

Drive traffic to your Website or corporate blog through status updates

Post job openings and recruit new talent

With more than 100 million registered users on LinkedIn, PR pros must add this powerful platform to their digital arsenals. more

Labels: author news

posted by Mike Tresca at 10:15 AM | 0 comments

Tuesday, August 16

Awfully Familiar Signed to Dark Quest Books!

I just signed a contract with Dark Quest Books to publish my fantasy fiction novel, Awfully Familiar! 2011 is turning out to be a banner year: my non-fiction book The Evolution of Fantasy Role-Playing Games was published, The Well of Stars is forthcoming from Three Ravens Books, and now Awfully Familiar will be published by Dark Quest Books! Woohoo!

Labels: author news